Celebrities Can’t Stop Making Ice Cream
Snoop Dogg’s Dr. Bombay ice cream pints. | Dr. Bombay With Snoop Dogg’s Dr. Bombay and Cher’s Cherlato, ice cream is the celebrity brand extension du jour First it was booze, then it was fast-food combo meals , and now it’s ice cream. Celebrity collaborations in the food world have never been more ubiquitous than they are at this very moment, and the frozen food aisle is occupying an especially prominent place in that trend. Last week, Snoop Dogg announced plans to launch a new line of ice creams called Dr. Bombay. Available in flavors like Syrupy Waffle Sundaes and Tropical Sorbet Swizzle, the pints are already on shelves at Walmart, and are headed to other retailers in the coming months. Days after Snoop’s announcement, legendary singer Cher debuted her own brand of gelato — called Cherlato, obviously — in collaboration with posh New Zealand ice cream purveyor Giapo. She celebrated the news with a roving ice cream truck slinging scoops of Breakfast at Cher’s coffee ice cream in ...